About Me
Strategic creative leader with over 20+ years experience running agency creative groups and building global brands in diverse agency, in-house and advertising environments. I love charting a path into the great unknown, the theoretical, the impossible. I love it when a project scares everyone including myself, the team, the client but we all decide to stand together and take the chance, hoping that with enough theory and hustle it will all work out— Because when it works, it works wonders. And in that work, everyone grows. That's the foundation of my creative journey and it's taken me on a wild ride during my career and I've loved every minute of it. I think of myself as a hybrid creative director, beginning my career in the visually rewarding world of high-design, then falling in love with all the technical possibilities of digital and then taking those talents into the strategic world of advertising. On that journey I've been lucky enough to help start small agencies from the ground up, lead large digital groups that grew into award-winning revenue sources, and ran global brands and in-house groups by setting the creative vision and strategy across inter-agency groups. I'm currently geeking out on what's next by tinkering in the Web3, ML and Ai space in my free time while freelancing on major brands across the globe.
Click here to view my resume on Linkedin.
Client Experience
Samsung Global, LG Global, National Safety Council, Nike, Dunkin', Sony PlayStation, Disney, McDonalds, KFC, Sprint, Kraft Heinz (Masterbrand, Velveeta), Kellogg's brands (Cheez-it, Frootloops, Club, Townhouse), Barilla Brands (Masterbrand, Wasa), OfficeMax, Old Navy, The Gap, Ford Automotive, ZTE Global, Beam brands (Masterbrand, Effen Vodka, Sauza Tequila), Casa Dragones Tequila, Diageo Spirits, Marshalls (TJX), Kmart, Sears, Whirlpool (Maytag, JennAir), Sonic, The Sports Authority and more.
Skills and Expertise
Creative Direction / Senior Leadership / Advertising / Campaigns / Creative Team Development + Management / Mentorship / Client Management / Cross-Departmental Development / Conceptual Work / Global Brand Platform Ideas / Film + TV / 360 Integrated Campaigns / Digital + Social Media Campaigns / Content Creation / Website + Product Design / New Business / Presentation Skills / Branding and Identity / Experiential Events / Digital Marketing / Design / Art Direction / Copywriting / Integrated Marketing.
Accolades
I've been lucky enough to work with very smart and talented people during my career and as a result earned over 200+ major industry awards across creativity, design and effectiveness, some selected highlights below:
Cannes Lions: Gold x5, Silver x2, Bronze x3, Shortlist x13 One Show: Gold x3, Silver x2, Bronze x2, Merit x8 D&AD: Yellow x1, Graphite x2, Wood x4 ADC: Grand Prix (Designism) x1, Gold x1, Silver x5, Bronze x1 Clio Awards: Grand Clio x2, Gold x6, Silver x4, Bronze 1, Shortlist x3 Effie Awards: Grand Contender x1, Gold x4, Silver x2, Bronze x5, Shortlist x1 WARC: 2x Grand Prix in Innovation New York Festivals: Gold x1, Silver x2, Bronze x5, Shortlist London International Awards: Gold 1x, Silver x4, Bronze x2, Shortlist x2 Webby Awards: 6x Honoree, 2x Nominee FWA: “of the Year”, People’s Choice finalist x1, “of the Month” x1, “of the Day” x4, FWA Public Shortlist x4, The Web Design History Book (feature), even got a nifty playing card in the best 52 FWA projects of all time.
